recent articles

Read All About It

Check Out Our Latest Articles, Help Guides And Videos

Lotus Emeya

The Lotus Emeya: Setting New Standards in the Luxury Electric Vehicle Segment

September 11, 20232 min read

In recent car dealer news that's set to electrify the motor trade news circuit, the distinguished British automobile brand Lotus, based in Norfolk, has given enthusiasts and industry stalwarts a tantalising glimpse into the future of luxury electric vehicles with the unveiling of its brand-new electric saloon car, the Emeya.

A reflection of the brand's transformative journey under the guidance of Chinese automotive colossus Geely, the new entrant epitomises the renaissance of Lotus as it metamorphoses into a ‘global luxury and performance brand’.

The Emeya, a majestic beacon in the manufacturer's broadening lineup, heralds the continuation of a rich and storied legacy of high-end electric vehicles (EVs). This pioneering move echoes the brand's celebrated history of creating illustrious saloon cars such as the iconic Lotus Cortina, crafted in a historic collaboration with Ford. The present unveiling marks a return to grandeur, an era reminiscent of the cherished Carlton model, which graced the roads between 1990 and 1992.

autoengage advert

Set to gracefully manoeuvre into a market segment alongside reputed names such as the Porsche Taycan and the Tesla Model S, the Emeya showcases an arresting sporty silhouette complemented by bold and modern front and rear lighting accents. This splendid GT car, endowed with a powerful dual-motor powertrain, promises exhilarating speeds surpassing 155mph, facilitated by an impressive power output that reaches up to 892bhp. Its remarkable acceleration prowess, clocking 0-60mph in under 2.8 seconds, is set to make it ‘one of the fastest electric GTs in the world’, according to Lotus.

Adding to its allure is the remarkable 102kWh battery, supporting rapid charging capabilities that promise to add 93 miles of range within a mere five minutes in optimum conditions. Though full details regarding the range remain under wraps, one can anticipate an announcement laden with thrilling prospects in the coming months.

But the innovation doesn't stop at sheer speed. The Emeya carves a niche in sustainability, incorporating a myriad of eco-friendly materials, including a 'luxury thread' created from fashion industry offcuts, manifesting Lotus' commitment to reducing the carbon footprint. The spacious cabin, dominated by a large touchscreen and enhanced with a Dolby Atmos 3D surround system, offers a blend of luxury and technology, setting a new benchmark in the GT segment for 'ride and handling excellence'.

ben charity

In a decisive move, the production of this beacon of innovation will take place in a state-of-the-art facility in China, diverging from the traditional Norfolk base where the new Emira sports car continues to be manufactured.

As we keenly await further details set to be unveiled later this year, it's clear that the Emeya stands as a luminary addition to Lotus' stable, promising a blend of luxury, performance, and sustainability that's bound to reshape the automotive landscape.

You can read the original article at cardealermagazine.co.uk.

car dealer newsmotor trade news
Back to Blog

Our Guarantee

I am 100% completely confident in the results that AutoEngage will produce for any dealer, so much so that I will always happily prove them up front!

Everything we do, brings a near instant ROI, in most cases our motor trade partners earn before they even pay us anything...

Heard it all before?!

How do you know it will be different this time?

Listen I understand what it is like to run a dealership as i've run my own, I've been exactly where you are now. Whilst running my own dealerships I spent £Hundreds of thousands of my own money on advertising and marketing to try and help sell more cars.

Most was good, but there was a lot that was really bad! I bought plenty of stuff that looked great on paper, but left me with nothing apart from a lighter bank balance.

Thats why when I started AutoEngage my #1 priority was to provide a near instant return on investment. I am pleased to say that I have definitely achieved that and always happy to prove it!

The motor trade is a small world that unless you have worked within it, you will never truly understand it. I have used my 29 years of motor trade experience of working in & owning my own car dealerships and put it into AutoEngage.

Quite simply AutoEngage will easily & cost effectively help you sell more cars every month, even in December! By booking sales appointments with your previous customers, generating 5⭐️ google reviews and helping you manage all of your incoming leads turning them into customers.

However I don't expect you to take us at face value and that is why I am always happy to put my money where my mouth is and show you results up front!

Questions?

Not sure if we are going to be able to help your dealership?

Drop us a message on the web chat below and we will arrange a convenient time to call.

Ready to transform your dealership ?

Power-up your lead generation, generate 5⭐️ reviews and sell more cars with AutoEngage!