In a recent discussion with LBC host Nick Ferrari, Vertu Motors chief executive Robert Forrester sheds light on the up coming shift shift in the motor trade landscape. Forrester observes that the Ulez expansion has ignited a surprising trend – cars are now heading northward for better deals, reversing the traditional flow.

For years, cars fetched higher prices in the south-east compared to Scotland or the north-east due to economic dynamics. Consequently, vehicles tended to gravitate towards the south. However, the Ulez expansion has altered this equation dramatically. People are eager to bid farewell to cars subject to Ulez charges, either trading them in or sending them through auctions. The demand for such vehicles has surged remarkably.

Forrester also highlights a pivotal point in this paradigm shift – the remarkable improvements in engine technology over the past 15 years. Modern engines have shed their toxic and polluting image, showcasing their prowess in emissions reduction. The Ulez expansion, while effective in curbing pollution, is now colliding with this remarkable engine transformation.

The conversation veers towards the potential consequences of a nationwide Ulez rollout, especially in the northern regions where Vertu Motors is entrenched. Forrester acknowledges that if the majority of the country follows suit, cars affected by Ulez restrictions could face significant devaluation. A reduced market would lead to decreased resale values for these vehicles.

Ferrari aptly notes that there are currently tantalising deals to be found in certain parts of the country, a sentiment Forrester concurs with. He predicts that the north of England will reap the benefits of the south-east's struggles with anti-motorist and pro-environment policies. This shift presents a golden opportunity for rural used car dealers to thrive, as the car market dynamics evolve.

Reflecting on the fluidity of government policies, Forrester mentions the flip-flopping stance on diesel vehicles. Just a few years ago, people were encouraged to embrace diesel, but today, they find themselves in a position where they must sell them. He suggests that the ever-evolving nature of government policy in the coming five to ten years could usher in significant changes, driven by a growing awareness of reality.

In conclusion, the Ulez expansion has sparked a surprising movement of cars heading north in search of better prospects. This shift presents an exciting opportunity for the northern car market to thrive, and it underscores the evolution of engine technology in mitigating emissions. The motor trade landscape remains fluid, with government policies poised to undergo further transformations in the near future.

Source: Read the original article on the Car Dealer Magazine website (cardealermagazine.co.uk)